Global Marketing Plus

For your marketing to work, you need your prospective clients to know that you are ready, willing and able to service their needs.  The challenge here, is that many small business owners only demonstrate 2 out of those 3 requirements.

Here’s what I see time and again with small business marketing:

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If you want to earn the attention of your marketplace, you need to give them something important to focus on.  Here’s the thing.  They will only focus on what’s important to them, not what’s important to you.

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