Organizing Cards after an Event
When I attend a big event I collect a lot of business cards. I often do not have time to enter the information to my contact database immediately, especially if I attend several networking events in a short amount of time. So I put the collected cards into an envelope immediately after the event and label the envelope with the name, date and location of the event.
When I am ready to enter the details into my database I do three things:
1. On the back of each business card I write the event, date and location.
2. I enter the information in a file titled “Place of Contact”. This allows me to do more focused marketing. A group visiting the same event probably has similar business interests.
3. I email each person whose card I collected. I mention where we met, briefly explain our products and services and tell them where to find more information on my website. I even create different email address books for each event I attend.
Global Marketing Plus was started to help small businesses compete on the same level as large corporations but for a lot less expense.
September 10th, 2009 at 6:40 am
Hi! I was surfing and found your blog post… nice! I love your blog.
Cheers! Sandra. R.