Your 2011 Business Goals
What goals have you set for your business for the coming year? You do have goals, don’t you?
Are your goals concise and measurable? Are they written down or just in your head? Can you tell when you reach them?
Recently I had the opportunity to listen to several business owners relate the goals they have for their business.
Here are some examples:
- Increase Market share
- More referrals
- Be more involved
- Get more customers
If I just want more referrals, and I had 100 last year, then when I reach 101 I have reached my goal. Is that enough? It is only 1% increase in business! I can say almost the same thing in all the above goals.
Now look at some other examples I heard:
- 10 deals a month
- 10 sales a week
- 2 new accounts a week
- Get my MBA degree
Now, those guys with those goals will know when they meet their goals.
Make sure your goals are concise enough that you know when you meet your goals or how much more you have to do.
Global Marketing Plus was started to help small businesses compete on the same level as large corporations but for a lot less expense.
January 5th, 2011 at 10:20 pm
I’ve also found that it’s important to regularly track your progress in order to keep yourself aware of what’s working and what’s not (and make adjustments along the way as needed.)
January 5th, 2011 at 10:27 pm
Definitely make sure your goals are to the point and if you have to break them down into baby steps so you get more satisfaction out of achieving the big goal if it’s a really big goal! I had several big goals and achieved them with a lot of baby goals in between… now I’m working on more goals!
January 5th, 2011 at 10:27 pm
Thanks Ron, you always give us so much to think about and work on. Not just in our business lives, but also in our personal lives.
I continue to follow you with pleasure!!